The most ‘fun to drive’ car needed some equally ‘fun to scroll’ social. I concepted, shot, and directed
a suite of original content that captured MINI’s signature wit and energy - always down for a good time.
MINI
For the New York Auto Show, we worked with comedian Stef Dag to see how fun
New Yorkers really are, since MINI’s favorite F Word is Fun.
MINI x stef dag
Directed, shot and edited social specific content while down in Georgia for a Press Event.
Was able to capture some BTS on film as well.
